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Our Mission

Earned Traffic was founded to help improve the knowledge base of marketers and help them connect with hiring managers eager to find exceptional talent. Our experience in the marketing space, working with brands large to small, showed us that there was a real need for a company to help marketers and companies both grow together.


We have a passion for helping people reach their maximum potential, both as an individual and a team


Dave Snyder

Dave Snyder has an extensive background in earned media marketing. He began his career in SEO and founded several agencies before starting the content marketing company, CopyPress. Dave has worked in some of the most competitive markets and for companies both large and small. He has spoken all over the world on the topics of Search, Social Media, and Content Marketing. Dave is the brains behind the Earned Traffic training and certification program. He also helps to match hiring managers with trained community members.


Darrell Moore

General Manager
Darrell is in charge of the Operations and Customer management at Earned Traffic. His background in running his own consulting practice, and managing marketing and development projects have given him a well-rounded skillset he can apply to helping Earned Traffic’s customer base meet their goals.